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MAGAZINE DOSSIER
Burberry turns to technology to reinvent itself - BusinessToday - Issue Date: Dec 11, 2011
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Burberry to reinvent itself as a super luxury British brand | Burberry group | The Guardian
Burberry turns to technology to reinvent itself - BusinessToday - Issue Date: Dec 11, 2011
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Burberry to reinvent itself as a super luxury British brand | Burberry group | The Guardian
Burberry rebranding: An iconic transformation from Gangwear to Luxury clothing
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UK – Reinventing two icons with launch of the Burberry Scarf Bar and the Trench Coat - The Luxury Chronicle
Burberry, first luxury brand sanctioned by campaign against brands not using Xinjiang cotton - Luxus Plus
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Op-Ed | Burberry: From Plough Horse to Thoroughbred? | BoF
How Burberry Reinvented Its Employer Brand
How Burberry executed one of the most successful brand identity transformations of all time... and how
